7. Short and Snappy Website Description

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Write a short and snappy website description, so that when people use a search engine they can read the content of your website before entering the site. Normally after reading a couple of lines a person will know whether or not it is a site that they are looking for.

6. Become Affiliates with Other Websites

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A good way of generating more traffic for your website is to join forces with another and advertise each others sites. This allows you to receive more visitors and at the same time the affiliate site or sites should also receive more traffic. It is generally good to choose a website that hold similar but not the same content.

5. Proofread the Content

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It is so important to proofread website content before making it public. In my opinion most people will not continue to use the site if there are a lot of spelling and grammar mistakes, especially if simple ones. The reason for this is that the site looks as though not much effort has gone into it and the impression given is that the owners do not care much about what they have to say. If the owners do not care then why should the website visitors.

4. Break up Long Pieces of Text

When people click onto websites, the first impressions matter most. In my opinion if a website contains a long chunk of writing then they are unlikely to hang around to read what it has to say. However, if the same information is presented in smaller paragraphs then people are likely to take the time to read as it is made easier to digest.

3. Do Not Use Jargon, Unless Aimed at a Specific Audience

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Unless your website is aimed at people that use a particular type of jargon then try to refrain from using it. After all the whole point of having a site is so that people will understand the content. If creating a website solely for children then you would not use long and complicated words that they do not know the meaning of.

2. Address the Audience

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Even if the website is of a professional nature it is important to address and engage the audience correctly. Try to make them feel involved in what is being communicated and at the same time, if necessary, keep a professional tone.

1. Appearance

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