March 2, 2008
post written by Bag Bliss blogger: Deysa

Don’t you love the feeling of purchasing something and knowing that a certain amount of your money will be contributed to a good cause? Two years ago, (PRODUCT) RED was licensed to operate with large companies such as American Express, Apple Inc., and Emporio Armani. What is the purpose of (PRODUCT) RED? It is a global fund whose main goal is to raise money for the struggle against illnesses such as Aids, Tuberculosis, and Malaria, (especially targeting third world countries). This is succeeded with the help of its partner companies, in which each company customizes a product of theirs with the (PRODUCT) RED brand on it. A certain percentage of their product sold is then contributed to this global fund.

Gap Inc. is one of the many companies that takes part in the (PRODUCT) RED operation. A recent item released by Gap is the GAP (PRODUCT) RED Canvas Tote. This bag is made of premium cotton canvas and details RED-inspired writings on its lining, interior pockets, a hook clasp and an o-ring closure. Measuring in at 17”x 15.5” x 7.5”, I can already think of many ways to make use of this bag; beach tote, laundry bag, an overnight, travel tote, etc. For $58 (remember, half of the proceeds aids the (PRODUCT) RED campaign), discover this white and grey canvas tote, here:

Shop clothes for women, men, maternity, baby, and kids at | Gap

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