All Women's Talk

Designing Women Couture in the City Fashion Blog

By Wendy

Mary Kate and Ashley Olsen (Via

Call it a monopoly on the fashion industry...Mary Kate and Ashley Olsen are now appealing to almost everyone in the fashion world. Best known for their popular line of clothes for young girls and pre-teens at Wal-Mart (and of course for their long run on TGIF and for producing a gazillion movies and television shows for younger viewers), now their older big sisters' can get a little taste of Olsen style too.

Recently MK and Ash debuted a new line called Elizabeth and James, named after their younger siblings. This line is said to be "more affordable" than Ashley's other women's line, The Row, which offers truly upscale ready to wear items. Elizabeth and James will be launched this fall at stores like Neiman Marcus, Intermix and Bergdorf Goodman, with t-shirts starting at around $40.

While sometimes MK and Ash have questionable fashion taste for their own personal style (bag lady couture, goth vamp and trashy college student are only a few appropriate adjectives to describe their look), I think that Elizabeth and James will be fabulous. When the Olsen twins first started to become more visible around 2003, they were fresh-faced and totally cute, so I know that deep down, they have good style, and maybe they are just trying to find themselves through fashion.

So what do you think...will the Olsen's foray into "affordable upscale fashion" be a success?

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