Fantastic Four Takes First Place

By The

Fantastic Four Takes First Place

Fantastic Four: Rise of the Silver Surfer earned $57 million over the weekend dropping Ocean’s 13 to second place at the box office, but barely managed to squeak by its predecessor’s $56.1 million opening two years ago. The dark horse comedy Knocked Up stayed steady in third while last week’s other wide release, Nancy Drew, came in seventh earning a meager $7.1 million.

Industry analysts are still puzzled why recent blockbusters aren’t holding their audiences. Chris Aronson, senior vice president for distribution at 20th Century Fox, doesn’t know either, but he seems to have the solution. With plans like this, Fantastic Four should be sitting pretty for the next few weeks… or will it? Chris says,

“A lot of the superhero comic-book movies are sort of geared toward being darker and edgier. We think Fantastic Four is a more family friendly group of superheroes. We wanted to make sure to cast a wide net and go after the family audience, and it worked.”

Next week, Fox releases the PG-13 version of the Die Hard sequel Live Free or Die Hard. Chris Aronson is expected to use the same quote replacing “superhero comic-book movies” with “action adventure sequels” and “pissing off movie-goers” with “clever marketing strategy”.

Leave Your Comment

Popular now

Recent

lifestyle
Tell Us Your Bliss and WIN
lifestyle
8 Awesome Japan Blogs ...
lifestyle
How do You Know if You Ain't Got Swag?
lifestyle
7 Ways to Make a Good First Impression ...
love
It's Just a Little Crush ...
fashion
7 Phenomenal Petite Fashion Blogs ...
celebs
People's Sexiest Man Alive 2011 is ...
fashion
10 Absolutely Delightful Men's Style Blogs ...
fashion
10 Fantastic Preppy Style Blogs ...
celebs
The Hottest Hollywood Memorabilia Now for Sale ...
lifestyle
10 Beautiful Thanksgiving Quotes ...
lifestyle
Black Friday Steals Deals and Casualties ...
celebs
7 Awesome TV Couples ...
lifestyle
The Duck Says "Coin Coin" ...
lifestyle
7 Wonderfully Enticing Indian Cooking Blogs ...
fashion
Buy and Sell Designer Duds at StyleRecovery
lifestyle
Hello Kitty Cute Enough to Eat ...
lifestyle
8 Gloriously Wonderful Japanese Cooking Blogs ...
celebs
Marry the Night Masterpiece or Madonna Imitation?
celebs
Celebrity Fashion Face-off Who Wore It Better?
lifestyle
9 Wonderfully Informative Hong Kong Blogs ...
fashion
HM's the Girl with the Dragon Tattoo Collection Fab or Drab?...
celebs
Angelina Jolie is Fabulous as Always for Marie Claire ...
lifestyle
8 Refreshingly Fantastic Coffee Blogs ...
fashion
Vending Machines That Sell Flats Best Idea Ever?
celebs
4 Celebrities and Their Brand New Haircuts ...
fashion
8 Beautifully Boho Style Blogs ...
lifestyle
O Christmas Tree How Plastic Are Your Branches ...
celebs
11 Hottest Women of All Time According to Men's Health ...
lifestyle
From Holly Hobbie to LeapPad a Christmas Story ...
lifestyle
7 Wonderfully Mouthwatering Moroccan Food Blogs ...
celebs
The Incredible Meryl Streep Covers Vogue ...
lifestyle
10 Creatively Inspiring Quilting Blogs ...
lifestyle
7 Beautiful Christmas Photos ...
fashion
8 Beautifully Chic Style Blogs from France ...
fashion
Designer Heaven CollectorsWeekly Wrangles Hot Vintage Handbags ...
celebs
Brittany Murphy's Cause of Death Finally Released ...
lifestyle
WadidoLA Your Source for All Things LA ...
fashion
7 Utterly Delightful Denim Style Blogs ...
diet
7 Healthy Steps to Get Rid of Holiday Fat
lifestyle
Top 7 Christmas Gifts for Women ...
beauty
Get Amazing Hair with Mira Hair Oil and Find out How to Get 40 Free Herbal Shampoo ...
celebs
Taylor Lautner Comes out -- but Not Really ...
lifestyle
Once upon a Time Pick Your Favorite Character and WIN
lifestyle
7 Incredibly Informative Maternity Blogs ...
celebs
4 Celebrity Holiday Cards Pick Your Favorite ...
lifestyle
7 Wonderfully Scrumptious Spanish Cooking Blogs ...
celebs
8 Fun Blogs by Celebrities ...
fashion
8 Amazing Australian Style Blogs ...
celebs
Vampire Vs Werewolf Who Would You Pick ...