@makeupgeekcosmeticsGet it: makeupgeek.com Makeup Geek is a marvelous place to find to-die-for eye makeup. Seriously, their colors are gorgeous and a quick look at their tagged pics will show you the potential for every imaginable makeup look. Best part? The brand's got some great new contouring powders!
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@bellapierreofficialGet it: bellapierre.com Bellápierre offers everything. I mean, everything. Lipsticks, eye shadows, mascara, foundation, brushes, blushes, fragrances – everything, and all of it cruelty-free.
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Shanghai Suzy Lipsticks
@shanghaisuzylipsticksGet it: shanghaisuzy.com As you might guess, this brand is devoted to lipsticks – and if you love good lipsticks, then soon you'll be devoted to Shanghai Suzy!
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@bhcosmeticsGet it: bhcosmetics.com A vast array of products, an affordable range of prices, a stunning variety of colors and tones – what more could you ask for?
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@itcosmeticsGet it: itcosmetics.com Do you have it? Well, you can get it. But seriously, IT cosmetics run the gamut between brushes and CC creams, plus everything in between. Touted as makeup designed to love your skin, it definitely has a tag line you've gotta love.
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ColourPop Cosmetics
@colourpopcosmeticsGet it: colourpop.com Like your lipstick to smell good? ColourPop has the lippies for you! There are also eye shadows, palettes, and kits galore, not to mention some truly breathtaking colors.
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@glossierGet it: glossier.com Ohhh, I'm definitely going to try this. Glossier mostly has skin care products, but they're very lightweight and many contain pigments that make them more like foundations. Also? Eyebrow gel!
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@innisfree.shopGet it: insiderbeauty.com Innisfree offers a wide range of natural products with lovely pigments, but fans really love the CC cream!
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@ilovepacificaGet it: pacificabeauty.com Pacifica gets high marks for its eyeliner, its CC cream, and its liquid liner. Any fans?
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@milanicosmeticsGet it: milanicosmetics.com Mascaras, eye shadows, lip glosses, gorgeous matte lipsticks, blush, powder – if you want it, chances are Milani has it.
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@josiemarancosmeticsGet it: josiemarancosmetics.com Like Milani, Josie Maran isn't quite what you'd call an underrated makeup brand, but it's still worth mentioning because it's just such an all-around great brand. Even if you need hair care, you're covered.
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@lipstickqueenofficialGet it: lipstickqueen.com Here's another brand devoted entirely to lipsticks, and though they're a bit pricey, they're worth the extra cash when you're ready to splurge on a lippie.
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@essencemakeupGet it: essence-cosmetics.com In addition to the cheap prices, fans of Essence adore the lip liners, the lipsticks, and the gel eyeliners. You can find pretty much any product you need, though, from nail kits to bronzer.
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@beccacosmeticsGet it: beccacosmetics.com Stunning pigmentation, beautiful colors, and SPF in the mineral powder! That sounds excellent! Know what's even better? The wide range of shades you'll find – there's something for every stunning skin tone out there, and the potential for glowing makeup looks.
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@lagirlcosmeticsGet it: lagirlusa.com L.A. Girl offers a little bit of everything at amazingly low prices, but fans especially love their lip liners!
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@coastalscentsGet it: coastalscents.com Coastal Scents appeared more than once, with good reason. All the products, all the colors, all the low, low prices!
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@morphebrushesGet it: morphebrushes.com Contrary to the name, Morphe has so much more than brushes. So much. Oh, it's all so pretty …
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@ofracosmeticsGet it: ofracosmetics.com Ofra Cosmetics has a range of stunning lipsticks, eye shadows, liners, and so much more, all tailored to an equally impressive range of skin tones, from pale to dark and everything in between.
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Makeup Revolution
@makeuprevolutionGet it: makeuprevolutionstore.com Eye shadow, lipstick, skincare … so much to choose from, so many potential looks!
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@gerardcosmeticsGet it: gerardcosmetics.com This brand is best known for lipsticks, but you'll also find a squeal-worthy variety of bronzer, foundation, and blush, plus the brow bar is apparently out of this world.
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@yvesrocherusaGet it: yvesrocherusa.com Here's my personal addition to the list: Yves Rocher, although I now shop through Yves Rocher USA, of course. Heather and I fell in love with the botanical brand in Paris, the second we stepped into the store. The prices are incredible, you get free gifts with every order, and the makeup, hair care, and skincare products are all ideal for anyone with sensitive skin. The lip glosses are amazing, the liquid eye shadows are super dramatic, and the eyebrow products are next level! So, we've heard from Buzzfeed's readers, Buzzfeed's commenters, and even me. Your turn – which underrated makeup brands do you love? h/t: buzzfeed.com
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