Launch Day ...

Thursday was apparently the ideal day to launch a product.

Paris Hilton's Clothing Launch At Kitson, LA

Paris Hilton unveiled her namesake clothing line yesterday which consisted of t-shirts - with her face on it - shoes and jeans. Additional pieces will be released next month. The line is reasonably priced, but I think that is mostly because in my opinion it is not very good.

"It's a dream come true to have my own clothing line," she said, wearing a gold sequined mini-dress. "It's just Paris style: fun, bright and flashy."

Mmm what rhymes with flashy??? Trashy.

You can see the whole Paris Hilton collection at Kitson.com

Dear by Amanda Bynes Clothing Launch At Steve & Barry's, New York

The 'Dear' range is named after the affectionate term used by older generations of women in reference to young ladies.

The 220 piece collection is aimed at tennagers and features typical youth favourites like hoodies printed with stars and hearts, cropped cargo pants, racerback tanks for layering, casual pants, graphic hoodies, dresses, fitted polos, and skinny stretch jeans. The collection also includes shoes, hats, bags, belts, jewelry.

"It is important for teens to know that they don’t need to spend a fortune on clothes to look great and have the confidence that goes along with that," said Bynes. Deja Vu...isn't this almost EXACTLY what Sarah Jessica Parker said about her Bitten collection two months ago?

The collection was so great in Amanda's opinion she changed twice at the launch. You can see the whole collection at DearbyAmanda.com

'Diamonds' by Emporio Armani Launch At Macy's, New York

Only the 150 customers waiting in line who bought the Armani gift set were allowed the chance to meet Beyonce and have her sign their purchase. *eyeroll*

I hate the dress she is wearing. I reminds me of the bow Sarah Ferguson - the original Fergie - used to wear and made fashionable in the '80s.

Via Celebrity Pictures, Entertainment News Photo ...

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