Beautiful Love, a New Version of the 1980s Perfume


Filed under: Fragrance

Beautiful by Estee Lauder is one of those classic scents that people tend to either love or loathe. It came out in 1985 and high school girls and college girls trying to smell grown-up walked the halls wreathed in clouds of the stuff. It was never my thing -- it was eau de popular preppy girl not eau de geeky girl with a platinum streak in her hair and a penchant for rhinestone bracelets.

The new scent, Beautiful Love, has some of the same floral notes as the original such as rose and jasmine but it is meant to be a fresher and richer more new love than romantic bridal love like Beautiful. Estee Lauder has a heart-covered limited edition gift box for Beautiful Lovethat includes an eau du parfum spray, an eau de parfum pen and a golden mirror for $62. It could be a nice Valentine's Day gift for someone who loves the original although I suspect this one will be a lot fruiter than the original to keep up with the modern taste for the ultra sweet stuff.

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