Almay claim this mascara can take your lashes to new lengths with one sweep! We were keen to find out if there’s any substance to their statements! Let’s take a look…
Type of Mascara: Lengthening
Colours Available: Black, Black Brown & Dark Brown
Price Range: Cheap
Up to 70% visibly longer lashes. This lash-extending formula sweeps lashes to extra lengths in one quick, clump-free application. Nourishing formula is infused with aloe and vitamin B5 to help keep lashes conditioned and silky. Extra gentle, non irritating formula.
I was excited about this mascara as I couldn’t wait to see how my lashes would look with an extra 70% of lusciousness! On application, the formula applied cleanly and evenly without any need to de-clump or reach for the comb. After one coat I wasn’t really seeing much, perhaps a little more length and definitely some thickness but is that it? I went back for another coat and this is when I saw this mascara at work. My lashes were longer and looked thicker and fringed. I was impressed with what I saw but disappointed I couldn’t achieve it in the one-coat Almay had promised as this would be the ultimate selling point for me.
Overall Rating: Average
Price: $7.01 at amazon.com