In Switzerland, it doesn't take much to be in a Gucci ad campaign. You photograph yourself naked, add a perfume bottle and the Gucci logo, send it to a weekly paper, and have them bill Gucci directly for the $50,000.

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Swiss Newspaper Falls for Prankster’s Fake GUCCI Ad > Some people will do anything to appear in the papers. But few have the audacity of a man in Switzerland, who conned one of the country’s biggest media companies into publishing a two-page ad he...

Newspaper runs fake Gucci ad on accident > Filed under: Style in the mediaHow far will you go to get your 15 minutes of fame? One Swiss man went so far as to con a major media company into publishing a fake two-page...

Gucci Gucci Britt Handbag > eBelle5 the bag blog Date Added: December 26, 2006 Gucci Britt Handbag Seattlelites, I know I am a little late on this one but in case you didn't know there is now a Gucci...