Lilly Pulitzer Goes after the Men

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Filed under: Men

Lilly Pulitzer has long been the brand to find for the preppy summer.

The brightly colored printed sundresses and shorts are staples on Nantucket or in Palm Beach among the leisure crowd.

Now they are capturing the mens market with a new menswear line that includes brightly printed blazers, pants and shirts.This hibiscus print pink and green blazer is a bit of an attention getter but there are also Lilly ties and pocket squares for those who want a more discreet splash of color.

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