Back in May I announced that Beyonce was to become the face of Giorgio Armani's new perfume. The perfume has now been launched and B has never looked so beautiful.

In the commercial Beyonce sings her own version of the Marilyn Monroe classic "Diamonds Are A Girl’s Best Friend". Obvious song choice considering the new fragrance is called 'Emporio Armani’s Diamonds'.

The fragrance as been described as a gourmand floral, featuring top notes of lychee ...